http://writeonpointseo.com/wordpress The Write On Point Blog Fri, 08 Feb 2013 13:42:14 +0000 http://backend.userland.com/rss092 en [caption id="attachment_428" align="alignleft" width="227" caption="Bad SEO Companies Do Things The Wrong Way - Do Not Enter"][/caption] "We do SEO.  Our services consist of creating a title tag and an alt image tag for each page."  That is just what an SEO company recently told a web developer partner of mine.  Really, ... http://writeonpointseo.com/wordpress/bad-seo-companies-how-to-spot-and-avoid-them [caption id="attachment_419" align="alignleft" width="225" caption="Removing Bad Backlinks - Do It!"][/caption] One of the most important website ranking factors is the number of backlinks you have.  A backlink is simply a link on another website to your website. In the past it seemed that he who had the most backlinks had the ... http://writeonpointseo.com/wordpress/removing-bad-backlinks-%e2%80%93-new-year-resolution-1 As I contemplate Thanksgiving this year, as always, I have so much to be thankful for: Weathering Sandy and her path of destruction - my heart and thoughts go out to all those it has so tragically affected. The wonderful clients who have sought out and selected Write On Point to meet ... http://writeonpointseo.com/wordpress/simple-thanks [caption id="attachment_393" align="aligncenter" width="990" caption="AdWords Click Through Rates"][/caption] Managing an AdWords campaign not only involves researching relevant keywords, writing ads and adjusting bids; it also includes monitoring click through rates to determine the effectiveness of those ads, keywords and campaigns.  When we provide our detailed monthly reports to our clients, those ... http://writeonpointseo.com/wordpress/average-adwords-click-through-rate If you don't know how your website looks on an iPhone or any other smart phone, you REALLY need to find out.  Research shows that there are now 1 billion smart phones.  Imagine the number of potential mobile searches.  Well, you don't have to imagine.  Approximately 4 million web searches ... http://writeonpointseo.com/wordpress/how-does-my-website-look-on-an-iphone-droid-or-other-smart-phone Does your website have too much SEO?  If you don't know, you better find out. The head of Google's Webspam Team, Matt Cutts, recently announced that Google is updating its algorithm to target sites that have too much SEO.  Supposedly this is Google's attempt to level the playing field among the ... http://writeonpointseo.com/wordpress/bad-seo-practices-include-too-much-seo Have you been noticing "Not Provided" when reviewing keywords in your Google Analytics?  This is a change Google started about five months ago.  "Not Provided" represents any keywords used by searchers who found your website in response to a search query while logged into their Google account.  This is referred ... http://writeonpointseo.com/wordpress/not-provided-in-google-analytics-will-likely-increase According to an article in the Wall Street Journal, Google is making over its search formula in an effort to maintain its market share, catch up with Apple's Siri voice-activated mobile search and retain its lead in product search.  As we recently mentioned in our post What are the top ... http://writeonpointseo.com/wordpress/change-in-google-algorithm-is-coming-what-does-this-mean-for-your-seo If you are not doing a business blog, you could be missing out. And a new survey suggests you should.  According to The 2012 State of Inbound Marketing by HubSpot, Businesses are increasingly aware their blog is highly valuable. 81% of businesses rated their company blogs as “useful,” “important” or “critical.” ... http://writeonpointseo.com/wordpress/doing-a-business-blog A while back, we told you about Yext Advertising, a new way for small businesses to be found online through local search.  At the time, Yext was offering highlighted listings on some of the top local directories – all managed from one single Yext dashboard – for $99.95 per month.  ... http://writeonpointseo.com/wordpress/yext-reviews